Google+ Consumer Psyche: Wow your customers

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Friday, November 22, 2013

Wow your customers


What is the best way to build loyalty? Delivering promises that you have made is the first step.

Whether this is your business or personal (relationships), it is important to deliver what you have promised. But after a while it becomes expected and then the real problem starts. Countless disappointments are due to failing to live up to one's expectations and this can be resolved by simple over delivering or delivering more.

A simple extra gesture, care or personal touch to the regular thing that you are expected to do might play the trick. What else! This is a two sided game. You get the satisfaction of meeting the expectations and exceeding them. What do you think you should be doing?

Look at this video. The girl expected one musician but the experience would be there with her forever. Are your customers feeling the same? If yes, you are on the right track. If you cannot wow your customers, what is your point?


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