Google+ Consumer Psyche: Someone is listening to you. ALWAYS!


Friday, December 2, 2011

Someone is listening to you. ALWAYS!

Today's headline and open ed pages in The Hindu, a leading newspaper in India caught everyone's attention. After reading the article its déjà vu!

Now that you know the government is listening to you for your security or at least to help you, what if the technology falls in to the wrong hands? Scary. Such technology should be kept very very safe and out of the hands of miscreants and marketers ;) But given that you are already giving out a lot of information yourself, I might not need to listen to you all the time after all.

Here is a post I wrote in April this year and here is the bit you might like.

Did u get text messages and mails asking you to buy a site, car, loan, camera, etc.? Try talking about buying something on phone and you get these messages. Try speaking about eating out and you will get messages about dining and restaurants. Try speaking about parties, birthdays and you will get offers about gold, etc. You get the drift? Technology intrusion can be appalling.

This information allows me to see when you would feel low and have ice cream or down yourself in booze or call that particular friend, watch that movie, shop! I can understand your profile, your behavior, your psyche and us it to my advantage. I, the marketer, would be glad to shell out greens to have access to that information.

Scary? I feel so. Careful what you type on your Facebook status!

Where's my privacy? It ends where the next person's starts!

Pic is from The Hindu.

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