Google+ Consumer Psyche: Packing it right

Leader

Wednesday, October 26, 2011

Packing it right

We have all learnt our lessons in marketing and sales right from childhood. Some of us have been taught in business schools and on job! It all boils down to what to say, how to say and when to say so the listener can comprehend and understand the message without any disturbance.

The intent is to give a maximum desired impact on the subject. Sometimes marketers(even common people) go overboard to give out the message in an excellent packaging which in turn damages the actual message and the intent goes awry. Sometimes it is the opposite. The message is given too much importance where it gets boring and uninteresting. Very few actually get it right. Here is a good example.


Call it good packaging! I would love some feedback on what you think. What am I thinking? Guess...
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