Google+ Consumer Psyche: Harp the negatives

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Wednesday, September 15, 2010

Harp the negatives



Harp the negative and you might end up attracting quite a few. The trick here is not just being different and standing out of the crowd, but to be able to let your customers speak about what happened and be frank is a brave thing to do. Most companies and marketing managers would think twice before doing that. The need to be direct and allowing your consumers to hear bad things, negatives is a good marketing strategy.

Indiblogger is organizing a meet up on 3rd October this year at IIM B. Are you coming?
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