Consumer Psyche

Understanding consumer psyche, why we behave the way we do...


More than a holiday, Oct 2nd should be remembered as a day that gave us one of the best gifts of mankind, the father of our Nation: Gandhi. The individual who changed the thoughts on how you work against pressure, oppression and gave you an option. He was able to convert a dream, an idea to reality and most important of all could get the masses follow him. I should say one of the greatest marketers of all time.

Happy B'day Bapu!

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