Google+ Consumer Psyche: Pessimist mugs


Friday, June 19, 2009

Pessimist mugs

Archies has these mugs quotes like 'you look dirty', 'your performance is below average', 'don't be a moron', 'you aren't paying me enough to keep smiling', etc. This is placed such a way that only the person in front of you can read. The idea is to catch attention and change the mood! This is the claim. They are available at Forum mall, Bangalore. This message is usually different from all the optimistic sounding comments on coffee mugs. By catering to a niche segment of people who would like to make a statement Archies has an edge. I just can't imagine the look on the reader's face while the one holding it keeps smiling. Interestingly all the mugs were right-handed. What happens if a leftie buys it?

1 comment:

SkyLark said...

I'd say, it makes no big difference even if the mugs are right handed or left handed, they are both written in the same way.. Let me know if the way I saw this post is different.