Google+ Consumer Psyche: Eco-friendly options

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Saturday, May 16, 2009

Eco-friendly options

Each time I have a soft drink and dispose the bottle it crosses my mind. The eco-friendly thought about the bottle being dissolved in environment. I am against all fuss about the eco-friendliness and consequences but am clear about waste. I believe someone somewhere has to start being clear about manners, like disposing your waste in a systematic way. Except for a few people I have never seen any one throwing things in the dustbin. Most of the disposable glasses, tea cups are found on the road, around the dustbin and so on. Coca Cola has thought about this and is planning to come out with an eco-friendly single-use bottle with plant base which can be recycled naturally.

The “PlantBottle” is made from a blend of petroleum-based materials and up to 30 percent plant-based materials. According to the company, the bottles, which are made through a process that turns sugar cane and molasses into a component for polyethylene terephthalate (PET) plastic, are fully recyclable and will be identified with messages on the packages and in stores.

Coke’s effort mirrors moves made by other large bottled water companies all over the world including Pepsi to help the cause. I think each individual should make this a habit to be clean and dispose the waste as required. Good going Coke.
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