Google+ Consumer Psyche: Future is online

Leader

Monday, March 23, 2009

Future is online

The Internet has leveled the playing field and afforded open access to customers in the global marketplace. Internet provides a cost-effective delivery channel for firms. Consumers are embracing the many benefits of Internet. Access to firm's accounts at anytime and from any location via the World Wide Web is a convenience unknown a short time ago. Internet enables the customer to access information about his or her specific account relationship. The advantage of Internet includes:
  • Improve customer access, convenience
  • Facilitate the offering of more services
  • Increase customer satisfaction and loyalty
  • Attract new customers easily
  • Provide services offered by competitors
  • Reduce customer attrition
  • Reduces the time, cost and effort in the interaction

So the faster your business goes online the better it is.

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