Google+ Consumer Psyche: Is Chiranjeevi the Obama of AP?

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Sunday, January 25, 2009

Is Chiranjeevi the Obama of AP?

Over-zealous media and thinkers in the Praja Rajyam Party are hurriying to make comparisons between Obama and Chiranjeevi. Like Obama, Chiranjeevi is being portrayed as a brand for change and social justice by people. Like Obama became the representative of a voice all over America to the White House, Chirajeevi is being shown as a saviour of all the people and the solution to the problems. But the brand should have similar reflections in all its communication. Obama stayed close to the 'change' and 'hope' while Chiranjeevi is trying all the options to stay in the fray. Let see how the opposition fights this out.
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